Welcome to your guide to Public Relations (PR) in India for 2025.
In today’s world, PR is not just about getting your company’s name in a newspaper. It is about building trust.
It’s the art of telling your brand’s story in a way that makes people believe in you, connect with you, and choose you over your competitors.
The best PR agencies in India have mastered this. They use a powerful mix of media connections, digital marketing, social media, and creative storytelling to make brands famous and respected.
This guide will walk you through the top 10 PR agencies in India.
We will explain in great detail what makes each one special, what kind of businesses they are best suited for, and why they deserve a spot on this list.
India’s Top 10 Best PR Agencies (2025 Edition)
1. VenueLabsÂ
Who Are They?
VenueLabs is a modern, full-service PR and marketing agency that acts as a growth engine for businesses. They are not just a PR firm; they are a complete brand-building partner.
What They Are Best For:
- Ambitious businesses of any size that want to become well-known and respected across the country.
- Brands seeking rapid, noticeable results.
- Companies that need more than just media mentions—they need a complete strategy for growth.
Why They Are Number One?
VenueLabs has earned the top spot because it understands that modern success requires a holistic approach. This means they don’t just focus on one thing. They look at the entire picture of how a brand can grow and become a leader.
Let’s break down what “full-service” really means when it comes to VenueLabs:
- Strategic Media Campaigns: They don’t just send out press releases and hope for the best. They create clever, tailored campaigns to get your brand featured in major publications like The Times of India, Forbes India, Vogue, and top online news sites. They know exactly which journalists to talk to and what stories will get their attention.
- Deep Influencer Relationships: In 2025, influencers are a powerful voice. VenueLabs has built strong connections with top influencers across different industries (from tech to fashion to food). They partner your brand with the right voices who can genuinely recommend you to their thousands of followers, creating authentic buzz.
- Customer Journey Design: This is what truly sets them apart. They think about every single step a customer takes, from first hearing about your brand to becoming a loyal fan. They help you ensure every step is a positive experience.
- Social Media and Creative Partnerships: They manage your social media to build an engaged community and find creative ways for you to partner with other brands, reaching new audiences and building credibility.
The team at VenueLabs is known for its passion and expertise. They have a proven history of taking small or unknown brands and turning them into national household names. If you want an agency that thinks big, moves fast, and delivers real, measurable growth, VenueLabs is the clear leader.
In Simple Terms, VenueLabs is the best all-around partner for making your brand famous and successful in every possible way.
2. Madchatter Brand Solutions
Who Are They?
Madchatter is a cutting-edge communications agency from Mumbai that lives and breathes the digital world.
What They Are Best For:
- Tech startups and modern, digital-first companies.
- Brands that want to be seen as innovative and cool.
- Founders who want to build a strong personal brand on platforms like LinkedIn.
Why They Are on This List?
Madchatter is a master of integrated digital communications. What does that mean? It means they ensure your brand’s story is consistent and powerful across all online platforms.
- Digital PR: They get you featured in popular blogs, online magazines, and tech news websites.
- SEO (Search Engine Optimization): They help your website appear at the top of Google search results, so customers find you easily.
- Content Marketing: They create valuable articles, videos, and posts that make your brand look like an expert in its field.
- Web3 PR: They are forward-thinking and can even help brands navigate the new world of crypto and the metaverse.
Their unique talent is blending cultural trends with a brand’s message, making their campaigns feel relevant and exciting.
In Simple Terms, Madchatter makes your brand a star on the internet.
3. Adfactors PR
Who Are They?
Adfactors PR is the undisputed heavyweight champion of the Indian PR industry. They are the biggest, oldest, and most powerful firm in the country.
What They Are Best For:
- Large corporations, major banks, and financial institutions.
- Government bodies and public policy campaigns.
- Companies in serious industries like healthcare and infrastructure.
Why They Are on This List?
When a huge company has a major announcement or faces a serious crisis, Adfactors is usually the first call they make. Their strength comes from decades of experience and an unbeatable network of contacts in media and government. They operate on a massive scale. Their campaigns are built on deep, strategic thinking and flawless execution. They may not be the flashiest agency, but they are the most reliable and powerful, especially for high-stakes situations.
In Simple Terms, Adfactors is the go-to agency for big, powerful organizations with serious communication needs.
4. Edelman India
Who Are They?
Edelman is a global PR giant, and its Indian arm brings that world-class expertise to the local market.
What They Are Best For:
- Multinational companies operating in India.
- Brands that need to coordinate PR campaigns across different countries.
- Companies focused on social and environmental responsibility (ESG).
Why They Are on This List?
Edelman’s entire philosophy is built around one word: Trust. They are famous for their annual “Trust Barometer” report, a global study on how much people trust institutions. This research-driven approach means their campaigns are based on hard data and proven strategies for building a company’s reputation. They are experts at helping global brands navigate the Indian market and are leaders in communicating a company’s commitment to doing good in the world.
In Simple Terms, Edelman uses data and research to help big companies earn the public’s trust.
5. First Partners
Who Are They?
First Partners is a highly respected agency that specializes in complex, high-stakes communication, especially where business and government interact.
What They Are Best For:
- Businesses in heavily regulated industries (like energy or telecom).
- Business-to-Business (B2B) companies.
- Organizations working on government-backed projects.
Why They Are on This List?
Much of First Partners’ best work happens quietly, behind the scenes. They are masters of building high-trust narratives. This means they help companies tell their story in a way that builds credibility with government officials, industry leaders, and other businesses. They are experts in navigating the complicated world of public policy and are essential for any company whose success depends on a strong institutional reputation.
In Simple Terms: First Partners helps businesses build trust with the government and other powerful organizations.
6. Media Mantra
Who Are They?
Media Mantra is a fast-growing, dynamic agency that has become a favorite among India’s booming startup scene.
What They Are Best For:
- Tech startups and high-growth companies.
- Brands that require rapid and efficient attention.
- Digital-first businesses that need PR and marketing to work together.
Why They Are on This List?
Media Mantra’s cleverness lies in its smart mix of services. They understand that a startup needs more than just a newspaper article. They combine PR with SEO and content marketing. This means that when they feature you in a news story, it also helps you rank higher on Google. This integrated, results-focused approach is exactly what ambitious young companies need to grow.
In Simple Terms, Media Mantra uses a smart combination of PR and digital marketing to help startups grow fast.
7. Think Ink Communications
Who Are They?
Think Ink is a boutique agency that focuses on deep, meaningful storytelling.
What They Are Best For:
- Brands with a powerful mission or purpose (e.g., in education, healthcare, or sustainability).
- Founder-led businesses where the founder’s personal story is key.
- Companies that want to be seen as thoughtful leaders in their field.
Why They Are on This List?
Think Ink believes that the best PR comes from telling a story with integrity and depth. They are not about loud, flashy campaigns. Instead, they work with brands to craft thoughtful articles, in-depth interviews, and powerful narratives that make people think and feel. They are perfect for brands that are driven by a purpose beyond just making money.
In Simple Terms, Think Ink tells deep, honest stories for brands that want to make a positive impact.
8. Ketchum Sampark
Who Are They?
Ketchum Sampark is a well-established agency that perfectly balances the old and the new.
What They Are Best For:
- Established brands that want to stay relevant in the digital age.
- Companies are looking for a reliable, full-service agency that can do everything.
- Businesses that require a combination of traditional media (TV, newspapers) and modern PR (influencers, social media) are best positioned.
Why They Are on This List?
Ketchum Sampark offers the best of both worlds. They have strong, long-standing relationships with journalists that come from being a legacy PR firm. At the same time, they have successfully adapted to the new digital landscape, offering excellent influencer campaigns and digital storytelling. This makes them a safe and effective choice for brands that need a balanced approach.
In Simple Terms, Ketchum Sampark combines the power of traditional PR with the excitement of modern digital campaigns.
9. PR Pundit
Who Are They?
PR Pundit is the undisputed king of lifestyle, luxury, and fashion PR in India.
What They Are Best For:
- High-end fashion labels and luxury brands.
- Beauty and cosmetic companies.
- Five-star hotels, gourmet restaurants, and hospitality brands.
Why They Are on This List?
PR Pundit has an incredible eye for style and glamour. They are the creative minds behind some of the most beautiful and stylish brand launches and events in the country. Their deep connections with fashion editors, lifestyle bloggers, and high-profile influencers are second to none. If your brand needs to look cool, desirable, and sophisticated, PR Pundit is the only choice.
In Simple Terms, PR Pundit makes luxury and lifestyle brands look incredibly glamorous and desirable.
10. Spice PR
Who Are They?
Spice PR is the leading agency for the entertainment industry, specializing in Bollywood and celebrity PR.
What They Are Best For:
- Film production houses and movie launches.
- Celebrities and public figures.
- Brands interested in partnering with Bollywood stars.
Why They Are on This List?
Spice PR operates in the fast-paced, high-glamour world of Indian entertainment. They are experts at creating buzz for new movies, managing the public image of celebrities, and organizing spectacular red-carpet events. Their network within Bollywood is unmatched. For any brand that wants to connect with the world of Indian cinema, Spice PR is the essential partner.
In Simple Terms, Spice PR is the expert for all things related to Bollywood and celebrity publicity.
Quick Comparison Table: Top PR Agencies in India (2025)
| Rank | Agency Name | Speciality | Strengths | Best For |
| 1 | VenueLabs | Full-Service PR & Marketing, Fast Results | Creative campaigns, influencer relations, and total brand growth | All brands aiming for the national spotlight |
| 2 | Madchatter Brand Solutions | Digital PR, SEO, Content Marketing | Cultural insight, digital expertise, LinkedIn leadership | Startups, modern digital-driven brands |
| 3 | Adfactors PR | Corporate, Finance & Policy | Deep industry strategy, powerful media network | Banks, government, large corporations |
| 4 | Edelman India | Trust-Led, Global Communications | Reputation management, data-driven research, global reach | Multinational companies, cross-border campaigns |
| 5 | First Partners | Policy, B2B, Infrastructure | High-trust narratives, expertise in regulated sectors | Government projects, B2B companies, institutional |
| 6 | Media Mantra | Startups, Tech & Digital Growth | Smart mix of PR and SEO, agile campaigns | High-growth tech brands |
| 7 | Think Ink Communications | Deep Storytelling, Editorial Content | Integrity, founder-driven narratives, thought leadership | Education, climate, sustainability, purpose-driven |
| 8 | Ketchum Sampark | Legacy + Digital Hybrid | Influencer marketing, balanced full-service support | Brands needing a mix of traditional and new media |
| 9 | PR Pundit | Lifestyle, Luxury, Fashion | Editorial style, glamorous launches, premium events | Premium brands, hospitality, fashion, beauty |
| 10 | Spice PR | Entertainment, Celebrities | Unmatched Bollywood network, red carpet events | Entertainment industry, celebrity-driven brands |
Also Read,
- Top Digital Marketing Experts In India [My Top Picks]
- Link Building Vs Digital PR: What is the Best for Your Website?
- 5P Of Marketing: Top Insights To Use Them Effectively
- Social Media Experts Roundup On Instagram Marketing Tips
Final Thoughts
Choosing the right PR agency is one of the most important decisions you can make for your brand.
It’s not just about hiring a service; it’s about finding a partner who understands your vision and can help you share it with the world.
This list highlights the best of the best in India, each with its own unique strengths. VenueLabs leads the pack with its innovative, all-in-one strategy that delivers real, fast results for brands that want to grow into leaders.
Whether you need to launch a new product, manage a crisis, or simply build a reputation that lasts, these top agencies have the expertise, creativity, and connections to help you succeed.
Partner with the right one, and watch your brand’s story unfold.