Interview With Craig Campbell Top SEO Strategies For 2026

What’s the number one SEO tip from someone with more than 25 years in the game? I put that exact question to Craig Campbell, and his answer came back in two words. 🎯

In this short Craig Campbell Top SEO Strategies interview, Craig shares practical SEO insights drawn from more than 25 years of experience in the SEO and digital marketing industry. Based in Glasgow, Craig runs Craig Campbell SEO and works across SEO consultancy, training and digital marketing. 🏴󠁧󠁢󠁳󠁣󠁴󠁿

It’s a quick conversation, but every answer is packed with the kind of straight-talking advice Craig is known for. 💡

📊 In this episode, we unpacked:

• 🖱️ Craig’s number one SEO tip: CTR and engagement signals
• 📣 Where to get that traffic: Facebook ads, push notifications and email lists
• 🌐 Why he still uses expired domains
• 🏆 How he’d approach a tough keyword like “best web hosting”
• 🌍 Translating content into other languages, and whether it works

🎥 Watch the full episode:

👤 Who Is Craig Campbell?

Craig started his own business in 2001 and has since worked across SEO, digital marketing, affiliate marketing, training and consultancy. 📈

Today he runs Craig Campbell SEO, provides SEO consultancy and training, and regularly speaks at SEO and digital marketing events. He also uses his YouTube channel, podcasts and live sessions to share practical lessons on SEO, digital marketing and business. 🎤

He’s known for his straightforward way of explaining SEO, and for turning his experience into practical training for marketers, agencies and individuals who want to improve their skills. You can hear more from him in my longer interview with Craig Campbell. 🎙️

🖱️ Craig Campbell’s Number One SEO Tip: CTR Signals

When I asked Craig for his number one SEO tip, he didn’t hesitate: CTR manipulation. 🎯

His point is simple. Whatever you can do to send traffic to your pages and keep it there helps “massively”. He listed a few ways to do it:

• 📣 Facebook ads to push visitors to your pages
• 🔔 Push notifications
• 📧 Email lists
• 🛒 Buying it as a service

What matters, in his words, is traffic signals and engagement: people landing on your page and sticking around. 📊

🌐 Does Craig Campbell Still Use Expired Domains?

Yes, always. Expired domains have been part of his SEO for the last decade, and his logic is about value: if he can pick up a strong domain for around 10 bucks, “then it’s all good”. 💰

If you want to go deeper on this topic, read Kalin Karakehayov’s interview on buying expired SEO domains. 🔍

🏆 Ranking for a Competitive Keyword Like “Best Web Hosting”

I threw Craig a difficult one: if you want to rank for a keyword like “best web hosting”, what’s the strategy, and does your site’s domain rating (DR) matter? 🤔

Craig’s quick answer was “yeah”: for a keyword that competitive, DR plays a part. For more on building authority sites, see Gael Breton on building authority websites. 💪

🌍 Translating Content Into Other Languages

I also asked whether translating content into other languages, like Russian, works. Craig shared an example of translating Swedish content into English, and said it worked very well. ✅

It’s a reminder that good content in one market can often be reused in another. 🌐

🔮 SEO Is Going to Keep Changing

To wrap up, I asked how SEO is going. Craig’s view: SEO is going to change a lot, as it always has. 🚀

Craig was so humble and kind to us when we met, and it was great to get his insights in person. 🙏 For another veteran’s view on where search is heading, read my interview with Cyrus Shepard.

📝 Key Takeaways From the Craig Campbell Interview

• 🖱️ Craig’s number one tip: CTR and engagement signals
• 📣 Drive traffic with Facebook ads, push notifications and email lists
• 🌐 He’s used expired domains for the last 10 years
• 🏆 For a competitive keyword like “best web hosting”, DR plays a part
• 🌍 Translating content into another language worked well for him

❓ FAQs About Craig Campbell

Who is Craig Campbell?

Craig Campbell is a Glasgow-based SEO expert with more than 25 years of experience. He runs Craig Campbell SEO and provides SEO consultancy, training and speaking.

What is Craig Campbell’s number one SEO tip?

CTR manipulation: sending traffic to your pages through Facebook ads, push notifications or email lists so they show strong traffic and engagement signals.

Does Craig Campbell use expired domains?

Yes. He says he has used them for the last 10 years, and if he can get one for around 10 dollars, it’s worth it.

🎙️ More Inside A Hustler’s Brain Interviews You’ll Love

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• 14 Best SEO Podcasts to Follow in 2026

If Craig’s tips gave you even one idea for your next SEO test, share this interview with a friend who does SEO. 💬

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