YouTube Strikes, 5 Demonetized Channels & a Comeback: Satish Kushwaha’s Untold Story 💔📺

Around 40 videos deleted. Two YouTube strikes. Every channel demonetized at once, and almost 90% of his income gone overnight. 💀

In the latest episode of Inside A Hustler’s Brain, I visited the home of my friend Satish Kushwaha (@SatishKVideos), one of India’s best-known make-money-online creators, to talk about how YouTube strikes almost destroyed his career. 🎙️ We usually bump into each other at events, but he’d vanished for six months, and now I know why.

It’s a raw, honest conversation about platform risk, health, partnerships and the AI-driven comeback he’s planning. 📺

📊 In this episode, we unpacked:

• ⚠️ How YouTube strikes hit his make-money channel
• 🔗 The single-AdSense mistake that demonetized all five channels
• 🏥 The health scare he thought was just stress
• 🧺 Why “multiple income sources” failed him
• 🤖 AI content niches he’s exploring: kids, mantras and music
• 🤝 Two partnerships that broke, and what works instead
• 🎟️ Why paid events paid off for him
• 🙏 Fear, surrender and his ₹100 crore target

🎥 Watch the full episode:

⚠️ How YouTube Strikes Hit Satish Kushwaha

Satish’s content is mostly about making money online, sharing legit methods with proof. Then YouTube’s systems, which he suspects are AI-driven, started treating legit money content the same as scams and quick-rich schemes. He got caught in the sweep. 😔

Around 40 videos were deleted, the ones that drove most of his income through ads and affiliate links. Almost 90% of his income dropped at once: “If I was earning ₹100 today, the next day it came down to ₹10.” 📉

His channel also got two strikes. A third would delete the channel, and he explained that once YouTube deletes your channel, you can’t come back, even with a new email or IP, as soon as it detects it’s the same person. ⛔

He waited for the 90-day strike period to expire. But about 10 days in, the channel was demonetized for “harmful and dangerous” content. He reached out to YouTube support and people who manage big creators. Nothing worked. 📧

🔗 The AdSense Mistake That Hit All Five Channels

The bigger shock: it wasn’t just one channel. Satish runs five channels, and all of them lost monetization. 😱

The reason was that he had linked every channel to one AdSense account. He used different emails, but once YouTube connects that the same person is behind them, it can hit everything at once.

My advice to anyone watching: don’t keep all your channels on one AdSense account.

Satish Kushwaha

The timeline: it happened in October. After the three-month strike period ended, he reapplied, and monetization came back about a month later, in February. 🗓️

🏥 The Health Scare He Thought Was Stress

February was his wedding, so he couldn’t make videos. Then in March, he lost about 12 kg. He assumed it was the stress of losing his income. 😟

A checkup showed something else: an infection, with vitamin D and other levels very low. He’s still on medication and only restarted work in April. That’s why he was missing for six to seven months, and his income went almost to zero in between. 💊

His lesson for people in the make-money-online and affiliate space: focus heavily on your health. Even eating mostly home food, things can go wrong. ❤️

🧺 Why “Multiple Income Sources” Didn’t Save Him

Satish always told his audience to build multiple income sources. His were affiliate, brand deals, AdSense and his own products. But they all came from YouTube. When YouTube broke, brand deals and sales stopped too, because he couldn’t post. 🧱

He’d even built multiple channels as a hedge, and they were hit together. He had already shut down his blogs the previous year, when repeated Google updates made writers and hosting costs hard to recover. ✂️

Keep one thing in one industry, then build an income source in a different industry.

Satish Kushwaha

I told him my own story: 80-90% of our income came from SEO, and Google’s updates hit our sites hard, so we moved into paid ads. Kripesh Adwani went through something similar; read how he lost his SEO empire and rebuilt it with AI. 🔄

🤖 AI Content Niches Satish Is Exploring

So far, Satish used AI for research and guest prep. Now he’s building AI-made content, but he warns that mass-produced, auto-posted, low-human-effort videos get demonetized, even if they’re monetized at first. Add variety and real value. 🎨

Niches he mentioned that are working right now:

• 🧒 Kids content, but not the same ABCD video with the same title every time
• 🕉️ Mantras and devotional music, like new versions of the Hanuman Chalisa, whose lyrics he says are in the public domain. People play them for an hour on TV and don’t switch
• 🏋️ Workout motivation music with hip-hop beats
• 🚗 Long-drive music without lyrics

His warning: invest in paid tool subscriptions, because that’s how you get the licence to upload. Otherwise you’ll face copyright problems. 💳

On Shorts, his view is that they only pay well if you can tag products or reach a US audience. Otherwise, use Shorts to gain subscribers and push your long-form videos. Reposting celebrity speeches is unreliable and can be flagged as low-value; turning topics into news-style commentary works better. For more on running channels at scale, see Milan Smets on why most YouTubers fail at monetization and Kushagra Kalra’s faceless channels. 📺

🤝 Two Partnerships That Broke

Satish has been making videos since class 9 or 10, on a cousin’s phone. Years later, he and a cousin grew a fitness channel from zero to 2 million followers in two to three years, with deals from big health and supplement brands. 💪

Then outsiders convinced his cousin that Satish was getting ahead alone. The cousin changed the password and phone number, and the channel died. Between brothers, nobody had documented anything. 💔

Last year he acquired an automobile channel with a partner, investing money while staying off camera so something could run on a system. It started monetizing and getting brand deals, but that partnership also broke, despite proper documentation, because thoughts and responsibilities didn’t match. 🚗

What does work: his team of four, cousins he’s played with since childhood. He calls himself bad at team building and prefers to stay involved in every step, analysing posting times and edits daily. 🔍

🎟️ Why Paid Events Paid Off

Satish’s biggest tip if you have some money: go to paid, private events and learn from experts, not just free ones. 🎟️

He said he spent around ₹20-25 lakh on events in the US last year, and earned at least ₹1 crore in profit from what came out of them. 💰

Meeting people who had already made it gave him confidence he didn’t have in college. The best advice he ever received: when you meet someone ahead of you, respect them, drop your ego and learn. They know something you don’t. 🙏

That fits with what I’ve seen. As I told Satish, I was a stammerer when I started doing interviews, and meeting people at events changed my life. You can read my own rags-to-riches story. 🎙️

🙏 Fear, Friends and the ₹100 Crore Target

😨 The fear of things going wrong

Satish had health insurance, a term plan, savings, stocks, land and a house, and still everything came to a halt over health. That left him afraid to take any step. He was doing right by everyone and things still went wrong. 😰

What ended it was surrender: accepting that whatever happens is God’s will and he won’t interfere. “Now I’m in surrender mode, so I’m chill.” 😌

👥 Cutting off socialising

During the downfall, he stopped meeting friends altogether. Late nights out wasted time, and he felt many were connecting for their own benefit. He meets people for their positive energy and humility, not for tricks or money. 🤝

💰 Best year and FIRE number

• 📈 Best year: 2023 (starting late 2022), at $80-90K a month, about 90% profit, all organic
• 🎯 FIRE math: ₹1 crore a year passive × 25 = ₹25 crore. But his target is ₹100 crore, for the sense of achievement
• 🚙 Biggest expense: cars (he drives a Defender) and a trip or two a year
• ⏳ Biggest regret: procrastinating on ideas, then watching someone else execute them
• ❤️ One person he’d bring back: his mother

His life philosophy: work hard today and enjoy today too, because life has no guarantees. Sometimes, he says, you need a reset and a reality check. 🌅

🧠 Satish on AI and Jobs

Satish doesn’t think AI will eat jobs. Like computers in banks, every big innovation creates more work than it removes. Social media created influencers; AI will open hundreds of new doors. 🚪

He thinks AI should be taught in school like Hindi, English and maths. Examples from his own work:

• 📊 YouTube’s dashboard AI now summarises why a video performed, plus CTR and what viewers liked
• ✂️ His team uses Castmagic and Wizard.ai to pull short clips automatically
• 📝 Captions used to cost ₹3,000-4,000 per video and a day or two; now it’s one click, in any language
• 🌐 YouTube’s auto-dubbing removes another separate cost

His advice to students: if you’re spending ₹20 lakh on an MBA, also learn AI and automation. That skill is what companies look at now. For another view, see how Kulwant Nagi rebuilt his life with AI. 🤖

📝 Key Takeaways From the Satish Kushwaha Interview

• ⚠️ YouTube strikes can wipe out legit channels caught in broad automated sweeps
• 🔗 Don’t link all your channels to one AdSense account
• 🧺 Multiple income sources must span different platforms and industries
• 🏥 Don’t assume weight loss is just stress; get checked
• 🤖 AI content can work, but only with variety, value and proper licences
• 🤝 Document partnerships, even with family
• 🎟️ Paid events and humility can deliver huge ROI

❓ FAQs About Satish Kushwaha

Who is Satish Kushwaha?

Satish Kushwaha runs @SatishKVideos and other YouTube channels, mostly about legit ways to make money online. He has been making videos since school.

What happened to Satish Kushwaha’s YouTube channel?

Around 40 videos were deleted, the channel got two strikes and was demonetized as “harmful and dangerous”. Because all five of his channels shared one AdSense account, they all lost monetization. It came back in February after the strike period ended.

How long do YouTube strikes last?

As Satish explained, a strike expires after a 90-day period, and a third active strike leads to channel deletion.

What AI YouTube niches does Satish recommend?

He mentioned kids content, devotional mantras, workout music and long-drive music, with real variety and paid tool licences.

What was Satish Kushwaha’s best year?

2023, when he says he earned $80-90K a month with about 90% profit, all from organic reach.

🎙️ More Inside A Hustler’s Brain Interviews You’ll Love

• How Jay Kapoor Makes $10k+ Per Month From Youtube & Instagram Reels
• Kripesh Adwani Interview How He Makes 6 Figure Every Month From Youtube?
• The Untold Story of vCommission: 100K+ Affiliates Later 🤯 ft. Parul Bhargava
• 🚀 Eman Pulis CEO of SiGMA Group : The Story Behind MultiMillion Dollar Brand

If Satish’s story gave you even one idea, share it with a creator friend who needs it today. One conversation can change someone’s life. 💬

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