How To Make Money With Propeller Ads: Konsta Explains 🤑

“A/B testing. Three of my favorite words.” That’s how Konsta sums up successful campaigns. 🧪

At Affiliate World Barcelona, I sat down with Konsta, sales team lead at PropellerAds, who helps advertisers create, optimize and scale campaigns. 🎙️

PropellerAds was celebrating its 12th birthday at the show, and Konsta shared the trends, verticals and GEOs he was watching in 2023. 🎈

📊 In this episode, we unpacked:

  • 🏢 What PropellerAds offers
  • 🔄 The biggest challenge for advertisers
  • 📈 Trends and verticals for 2023
  • 🧪 Why optimization and A/B testing matter

🎥 Watch the full episode:

🏢 What PropellerAds Offers

PropellerAds had just turned 12 years old. Konsta says it pioneered the onclick (popunder) direction and introduced push notifications as an ad format, along with an interstitial format. 🏢

It’s part of a tech holding that acts as an umbrella for an ecosystem of ad tech and martech tools, and it works with all GEOs and many verticals. 🌍

🔥 Check out PropellerAds

🔄 The Biggest Challenge for Advertisers

In his six years at PropellerAds, Konsta has seen trends change again and again, sometimes back and forth. 🔄

As an affiliate, you have to stay focused on what’s trending now and which deals and verticals are best. The team’s job is to adapt and guide affiliates. 🧭

📈 Trends and Verticals for 2023

His tips for the season:

  • ⚽ Sports events starting from August, for sports campaigns like betting
  • 🔐 VPNs and Android cleaners, helped by upcoming traffic volumes
  • 📱 Mobile content, which has been booming
  • 🌍 GEOs: Europe, Africa and Asia

“Keep following the trends,” read the news, and ask the PropellerAds team what they’re seeing. 📰

For more on ad networks, read Daria from Adsterra on the future of digital advertising. 🔗

🧪 Why Optimization and A/B Testing Matter

“Don’t be scared. Trust the process.” Konsta says the team can help you launch your account and advise which ad format, model and optimizations work for each vertical. 🤝

For him, optimization is the alpha and omega of a successful campaign, and A/B testing “is the only way to go.” Be patient. 🧪

He invited viewers to email him with PropellerAds questions. For more on running paid traffic, read the Revealbot co-founder interview. 🔗

📝 Key Takeaways From the PropellerAds Interview

  • 🔄 Trends shift often, so stay focused on what works now
  • ⚽ Watch sports seasons, VPNs, cleaners and mobile content
  • 🌍 Look at Europe, Africa and Asia
  • 🧪 Optimize and A/B test relentlessly
  • 🤝 Lean on your ad network’s team for format and model advice

❓ FAQs About Konsta

What is PropellerAds?

An ad network, 12 years old at the time of the interview, known for onclick (popunder), push notification and interstitial ad formats, working with all GEOs and many verticals.

Which verticals did Konsta recommend for 2023?

Sports campaigns like betting, VPNs, Android cleaners and mobile content, across Europe, Africa and Asia.

What is Konsta’s top tip for campaigns?

Optimize and A/B test constantly, be patient and trust the process.

🎙️ More Inside A Hustler’s Brain Interviews You’ll Love

Which ad format works best for you? Share this with an affiliate looking for new traffic. 💬

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