Alex CMO of Adplexity Explains How Adplexity Can Help You in Spying

“If you have fresh data, you can use it for your campaigns faster.” 🕵️

At Affiliate World Asia 2018 in Bangkok, I caught up with my buddy Alex, an experienced media buyer and CMO of Adplexity, the ad spy tool for affiliate marketers. 🎙️

📊 In this episode, we unpacked:

  • 🛍️ Finding winning e-commerce products
  • 🧩 Six products, one interface
  • 🔍 How affiliates and networks use it
  • 🚀 What’s coming next

🎥 Watch the full episode:

🛍️ Finding Winning E-commerce Products

Adplexity’s newest product is an e-commerce research tool for Shopify and dropshipping. To stay on trend, you need to know which products are best to sell right now. 🛍️

It monitors millions of Shopify stores, with 100 million products in its database updated in real time. You can see each product’s pricing and whether it’s growing, stagnant or declining. Alex said that makes it especially useful for newbies who lack experience. For a dropshipping expert’s view, read Earnest Epps’s interview. 🔗

🧩 Six Products, One Interface

Adplexity has six products: mobile, native, desktop and adult for mainstream affiliate verticals, plus e-commerce. They share a similar interface, but differ in search options, filters, ad formats and the traffic sources monitored. 🧩

Native covers networks like MGID, Taboola, Outbrain and RevContent. Mobile covers sources like Adcash. Pick the one that fits your vertical and experience. Alex said they have a bigger database than competitors. For an ad network’s view, read Emanuele Pezzulla from Adcash. 🔗

🔍 How Affiliates and Networks Use It

Networks use it to see which offers other networks run and how they’re promoted. Affiliates spy on campaigns to find new flows, banners and landers, which they can download straight from the interface. Some just use it for inspiration. 🔍

Adplexity never spies on Facebook, because Facebook doesn’t allow it, and they want to build a long-term brand. In e-commerce, they faced a trust problem: affiliates know them through work with top affiliates, but e-commerce marketers didn’t, so they kept building connections. For more on paid traffic, read how to make money with PropellerAds. 🔗

🚀 What’s Coming Next

Plans for 2019: more integrations, possibly with landing page builders, better data quality, more publishers monitored and a bigger e-commerce product. Competitors add products manually, maybe one or two a day, while Adplexity adds and analyzes them automatically in real time. 🚀

At AWA, many affiliates asked about push notifications, a clear signal to build it. They were considering Affiliate Summit in Las Vegas for the huge US market, with no Asian plans yet. For more affiliate strategy, read Akram Hamam’s interview. 🔗

📝 Key Takeaways From the Adplexity Interview

  • 🛍️ Use real-time data to pick trending products
  • 🧩 Choose the spy tool that matches your traffic source
  • 🔍 Study competitors’ landers and creatives
  • 🚫 Respect platform rules for a long-term brand
  • 👂 Listen to what users ask for at events

❓ FAQs About Alex Omelianovych

What is Adplexity?

An ad spy tool with six products covering mobile, native, desktop, adult and e-commerce.

How does Adplexity help dropshippers?

It monitors millions of Shopify stores and 100 million products in real time to show trending products.

Does Adplexity spy on Facebook ads?

No. Facebook doesn’t allow it, so Adplexity doesn’t.

🎙️ More Inside A Hustler’s Brain Interviews You’ll Love

Do you use spy tools to find winning ads or products? Tell me in the comments. 💬

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