Tips For Bloggers (2023) 🔥Expired Domains, Backlinks With @JitendraVaswani

“First you learn, then you remove the L, and you earn.” 📚

Kripesh Adwani invited me onto his podcast to share my SEO tips for bloggers: how I started, how I structure my affiliate site, expired domains, backlinks and building a team. 🎙️

📊 In this episode, we unpacked:

  • 🌱 How I got into SEO
  • ⚖️ The 60/40 content ratio
  • 🌐 Fresh vs expired domains
  • 🔗 When backlinks matter
  • 🔍 Reverse engineering and patience
  • 👥 Hiring by referral and networking

🎥 Watch the full episode:

🌱 How I Got Into SEO

In 2012, after engineering and my first job, a best friend asked me to do SEO. I had to Google “what is SEO.” 🌱

By my second job, I had the idea to start my own site, BloggersIdeas, where I write about SEO, interviews and case studies. I was inspired by people like Neil Patel, Rand Fishkin and John Chow earning from affiliate marketing. 💡

At the time, after recent Google updates, BloggersIdeas was getting around half a million visits a month. 📈

⚖️ The 60/40 Content Ratio

Google values information sites. If you run an affiliate site, aim for about 60% information content and 40% reviews, coupons and affiliate content. ⚖️

Present your site as a company or agency rather than a pure affiliate site, and you’ll earn more of Google’s trust. 🏢

🌐 Fresh vs Expired Domains

Beginners: buy a fresh domain and learn on-page SEO first. 🌱

Pros: expired domains work well because they already have authority, trust and backlinks, so rankings come faster. Quality ones cost $5,000–10,000, and that year I’d invested ₹20–30 lakh in them. Some failed, some worked. 🌐

Then pick a niche you’re interested in, do keyword research and target low-competition topics. For the first 2–3 months on a fresh domain, publish only information content. For more, read Kalin Karakehayov on buying expired domains. 🔗

🔗 When Backlinks Matter

“90% of SEO is content and backlinks.” Focus on on-page, content and internal linking until you have about 1,000 organic visits, then focus on backlinks. 🔗

Nobody gives backlinks for free, so negotiate and offer value. When I had no money, I did interviews with big speakers at events, which earned me links. For more on link building, read Steven from WhitePress on backlinks. 🔗

🔍 Reverse Engineering and Patience

If you’re stuck, reverse-engineer competitors ranking above you: their content, FAQs, schema, site speed and mobile-friendliness. 🔍

The big mistake is chasing short-term money. SEO is a long game. With a year of intense focus, research and reverse engineering, I believe you can start making about $1,000 profit the next year. ⏳

👥 Hiring by Referral and Networking

I built a team of about 20 people through referrals, like my best friend Piyush’s sister. Most people never ask for help, but if you show courage, people come. 👥

SOPs, HR and managers let me step back from every meeting. Three years earlier, it was too stressful and affected my personal life. 🧩

For networking, introduce yourself to 20 people at an event and give value without trying to convert in the first meeting. Some connections now pay me $200–1,000 a month in recurring revenue. For Kripesh’s own story, read Kripesh Adwani on his SEO comeback. 🔗

📝 Key Takeaways From My SEO Tips for Bloggers

  • ⚖️ Keep about 60% information and 40% affiliate content
  • 🌱 Beginners should start with a fresh domain
  • 🌐 Expired domains speed up rankings for pros
  • 🔗 Build backlinks after about 1,000 organic visits
  • ⏳ Give SEO a year of intense focus
  • 👥 Hire by referral and network by giving value

❓ FAQs About Kripesh Adwani

What content ratio should an affiliate site have?

I recommend about 60% information content and 40% reviews, coupons and other affiliate content.

Should beginners buy expired domains?

No. Beginners should start with a fresh domain and learn on-page SEO. Expired domains suit pros with budget.

When should you start building backlinks?

After building about 1,000 organic visits with on-page SEO, good content and internal linking.

🎙️ More Inside A Hustler’s Brain Interviews You’ll Love

Fresh or expired: which domain are you starting with? Share this with a new blogger. 💬

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