Stase Blitz CMO Of PIN-UP Partners : How to Be An Influencer in Affiliate Marketing Industry

“The biggest trend is being able to change your marketing strategy in a short period of time.” 🔄

At SiGMA Dubai 2023, I sat down with Stase Blitz of PIN-UP Partners, the affiliate program behind one of the most creative booths I see at every conference. 🎙️

She explained how PIN-UP markets itself, how it turns affiliates into influencers, and why events are its most effective channel. 🎪

📊 In this episode, we unpacked:

• 📣 PIN-UP’s three marketing directions
• 🌟 How PIN-UP turns affiliates into influencers
• 🎪 Why events and big booths work
• 🔄 Trends and plans
• 🤝 What to look for in an affiliate network

🎥 Watch the full episode:

📣 PIN-UP’s Three Marketing Directions

Stase says PIN-UP Partners’ marketing is divided into three directions:

• 🎪 Events: offline marketing at conferences
• 📱 Content: PIN-UP’s own social networks and organic traffic
• 📰 External media: interviews like this one

Being open on social media helps PIN-UP grow its audience and gain affiliates as it enters new countries. Content has to be very unique to attract new affiliates. ✨

🌟 How PIN-UP Turns Affiliates Into Influencers

PIN-UP works closely with affiliates, and they want to promote PIN-UP because it gives them the best offers and conditions. 🤝

Image matters too. PIN-UP hosts its own closed private parties, not sponsorships, and people want to be part of that community. 🎉

For more from the PIN-UP team, read Kate on iGaming in LATAM and Maksim Sikirinskiy on the affiliate platform. 🔗

🎪 Why Events and Big Booths Work

PIN-UP is at almost every conference, which takes heavy resources: buying the best positions and preparing booths and media activity. 🎪

Events are effective because the team can act as account, sales and marketing managers at once and get great results in a single day. “It’s direct networking.” 🤝

Their booth guide brings the most popular conference zones, like photo and networking zones, into one area, with a screen to show the company’s pros in one video. 📺

She was impressed by the quality of the audience at SiGMA Dubai compared with SiGMA Belgrade the year before. For more on SiGMA, read Eman Pulis, founder of SiGMA. 🔗

🔄 Trends and Plans

The biggest trend for Stase: change your marketing strategy quickly and be a fast decision-maker. I agree, after running my agency for years. ⚡

PIN-UP’s next big plan was a contest for affiliates combining events and online activities, with winners invited to its private event. 🏆

She planned to attend all SiGMA and Affiliate World conferences, plus iGB and other events. Most PIN-UP affiliates use SEO and organic traffic. 🌱

🤝 What to Look for in an Affiliate Network

Her top quality: transparency. Fun matters too: lots of partner events and a comfortable working relationship. 🤝

Her advice for a better world: stay positive and try to understand people, because there’s no good way to do business with a negative mind. ❤️

For more on choosing networks, read Uliana of CPA Club on community. 🔗

📝 Key Takeaways From the Stase Blitz Interview

• 📣 Combine events, own content and external media
• 🌟 Affiliates promote brands that give them the best offers
• 🎉 Exclusive communities build loyalty
• 🎪 Events let one team sell, market and manage in one day
• 🔄 Change strategy fast
• 🤝 Look for transparency in a network

❓ FAQs About Stase Blitz

How does PIN-UP Partners market itself?

Through three directions: events, its own social and organic content, and external media like interviews.

Which traffic do PIN-UP affiliates use most?

Stase said SEO and organic traffic are the most popular.

What should affiliates look for in a network?

Stase says transparency first, plus a comfortable, fun working relationship.

🎙️ More Inside A Hustler’s Brain Interviews You’ll Love

• 6 Figure Secret Affiliate Marketing Strategies by Alex from PIN-UP Partners
• The Millionaire’s Guide to Affiliate Marketing Success ft. Katrina Hier
• Nilufar Yusupova How to Make $600 a Day With AdsEmpire
• The Future of Digital Advertising: A Conversation with Adsterra’s Daria

What do you look for in an affiliate network? Share this with an affiliate choosing a partner. 💬

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